RDSaúde (RaiaDrogasil S.A.) is Brazil’s largest pharmacy chain and a reference in the health ecosystem. With more than60,000 employees and nationwide presence, the company operatesmore than 3,000 pharmacies under theRaia andDrogasil brands, in addition to investing heavily in digital solutions and integrated health services.
Its market impact is significant: the company servesmore than 1 million customers per day, reachedgross revenue of R$ 41.8 billion in 2024 and holds16.1% market share. Beyond its operational robustness, RD Saúde’s differentiator is its long-term vision, supported by asustainability strategy with targets through 2030, structured around three pillars: Healthier People, Healthier Business and Healthier Planet.
RD Saúde’s scale brings with it challenges common to large organizations with wide geographic dispersion. One of the main points was theneed to standardize training across more than 3,000 units spread across the country, ensuring employees in different regions had access to the same level of training and updates.
In addition, the company needed toscale training for thousands of employees in an agile, continuous way, without depending exclusively on in-person training. Another challenge wasreducing onboarding time for new employees, speeding up their integration into teams and the organizational culture.
In the pharmaceutical sector,meeting regulatory and compliance requirements is a critical factor, requiring reliable and uniform records of team training. On top of that, there was a concern withengaging employees on topics of culture, customer service and soft skills development, so the learning experience would be not just mandatory, but also motivating.
To respond to these challenges, RD Saúde found inHappmobi’s LMS/LXP platform a strategic partner to transform its corporate learning journey. The project implemented acontinuous, modern and integrated digital education model, capable of meeting the demands of scale, standardization and engagement.
The solution includedpersonalized learning paths, suited to different employee profiles, such as pharmacists, attendants and managers. The content, inmultimedia format accessible via desktop and mobile, expanded flexibility, allowing each employee to learn at their own pace and from anywhere.
To encourage active participation,gamification features and rankings were applied, which increased engagement and created a more interactive experience. The use ofreal-time reports and dashboards allowed leadership to track team progress, identify areas for improvement and prove adherence to training. Finally, the adoption ofdigital certifications brought agility and reliability to the process of validating competencies, especially on critical compliance-related topics.
The partnership between RD Saúde and Happmobi brought significant results across different fronts:
“Our platform evolved to offer not just training management, but also a personalized digital experience, with real-time data, agile integrations and full security. That made the difference in winning a client like RD Saúde.”
— Diego Arruda, CTO of Happmobi
The partnership betweenRD Saúde and Happmobi represents more than the adoption of a learning platform: it’s the consolidation of a culture of continuous development at one of Brazil’s largest companies. By combining RD’s operational robustness with the innovation of Happmobi’s LMS/LXP solution, it became possible to turn challenges of scale, standardization and compliance into opportunities for growth and engagement. The next step is to further expand the platform’s use, integrating new areas and consolidating theRD Saúde Digital Corporate University, reinforcing the joint commitment to excellence, innovation and care for people.
+ 60,000
Pharmaceutical retail and health ecosystem
From the learner experience to manager governance: Happmobi’s features were designed to simplify L&D operations and accelerate learning results.