Brazil’s cleaning and hygiene sector grew 4.3% in 2023, driven by greater consumer awareness, sustainable innovations and expansion of the national industry.
In this competitive landscape, companies like Ypê — the country’s largest cleaning products manufacturer — need more than product quality: they need to ensure operational excellence and trained employees across the entire chain.
With more than 6,000 direct employees, Ypê operates in production, logistics, sales and customer service. Its portfolio of more than 50 products is present in more than 50 countries.
The size and complexity of the operation demand a modern, scalable approach to corporate training, capable of keeping pace with the sector’s changes and maintaining high quality and safety standards.
Despite being a reference in quality and innovation, Ypê faced a strategic challenge: keeping all employees up to date, aligned and engaged, from production units to sales and administrative teams.
The main challenges were:
Scaling training in a standardized way across all factories and units
Ensuring adherence to constantly changing regulatory and environmental requirements
Offering specific training for areas such as production, sales, sustainability and compliance
Eliminating bottlenecks in manual training and certification processes
Tracking each employee’s progress in real time
The company needed a training management platform that was robust, flexible and easy to operate — and that helped turn L&D into a competitive advantage.
Ypê found in Happmobi’s LMS platformthe ideal solution for its challenge. The technology made it possible to build a personalized, automated learning experience fully integrated into Ypê’s corporate ecosystem.
The solution was custom-designed for the reality of the industry:
“Our goal was to offer Ypê more than an LMS and LXP platform — we wanted to create a strategic, continuous training solution that could evolve alongside the business.”
— Aurélio Davanço, CEO of Happmobi
Create learning paths by area, such as production, sales, sustainability and safety
Organize internal courses in a centralized system, with visual customizations and categorization by unit and role
Automate training management, with notifications, deadlines, certifications and reports
Use multimedia content, quizzes, games and interactive resources to increase engagement
Enable full tracking features, with dashboards showing individual and team progress
Integrate the platform with its HR system to keep data always up to date
The rollout was carried out in phases, respecting the diversity of profiles across the organization:
Mapping needs by area, with support from Ypê’s HOD team
Creating specific paths for production, sales, environment, compliance and safety
Customizing the platform layout with the brand’s visual identity
SSO integration and digital onboarding with gamified tutorials
Organizing courses for employees with smart filters by role, unit and path
Training internal managers to use the platform as a strategic tool
This model allowed for efficient organization of corporate courses, with scalability and usability.
With the adoption of Happmobi’s LMS, the expected gains were:
+6,000 employees trained continuously
Increased team engagement with mandatory and complementary content
Greater efficiency in leadership’s tracking of training
Reduced operational risks and failures due to lack of training
Alignment of the entire organization with the values of sustainability, safety and innovation
Automatic course certification system, with easier auditing and traceability by ID number
Improved employee perception of development opportunities at the company
These results reinforce the importance of automated training management, adapted to the demands of a dynamic sector such as consumer goods and cleaning products.
With Happmobi’s LMS, Ypê transformed its L&D operation into a modern, strategic and highly scalable structure. The learning experience was redesigned to serve everyone from factory floor professionals to executives and sales leadership.
The project also opened doors to future innovations, such as:
Adopting the Tá Na Mão Catalog to promote quick, specific training
Connecting with Power BI, allowing training data to be cross-referenced with performance indicators
Watch Rhanna Veríssimo’s testimonial during her visit to our booth at CBTD2025.
Ypê’s journey shows that corporate education can be a strategic pillar for large industries, ensuring competitive advantage and preparing the organization for the challenges of the future.
From the learner experience to manager governance: Happmobi’s features were designed to simplify L&D operations and accelerate learning results.